One of the leading survey companies, Nielson reported that 54 percent of the respondents participated in its latest online consumer survey found purchase products or services from online shops. Also suprise that 94% of Malaysian Internet users use social networking sites as their shopping guideline. This show how powerful of social networking sites to influence the consumers.
The result of the survey also shows that majority (68%) use Internet as their communication tool, followed by 66 percent for learning, 63 percent for information collection and 51 percent for entertainment.
The usage of smart phone and mobile internet devices (i.e. iPad, Samsung Galaxy Tab) is increasing in the country. The smart phone users is expected to be doubled to 89% within a year from now and tablet users is expected to grow from 18% to 75% in the middle of next year. it shows that these two types of device has become a necssity especially for people always travel and wanted to keep communication alive with their friends, colleagues, customers or suppliers all the time.
Total of 1321 Internet users participated in the said survey.
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